HIGA headquarters in Hefei

About HIGA

About Us

Modified polymer and magnetic materials for home appliances and automotive.

Company Profile

A Single Champion in home appliance components

HIGA is built on two material lines — Modified Polymers and Magnetic Materials — serving the home appliance and automotive industries.

Founded in 1999 and headquartered in Hefei, Anhui Higasket Plastics Co., Ltd. (SSE: 603150) develops and manufactures home appliance components, small appliances, materials and automotive parts. Its core product, the refrigerator door gasket, was named a "Manufacturing Single Champion Product" by the Ministry of Industry and Information Technology and the China Federation of Industrial Economics.

Guided by the philosophy of "staying close to customers and responding quickly", HIGA has built long-term partnerships with leading brands including Haier, Midea, Hisense, Changhong Meiling, Samsung, LG, Siemens and BOE.

The company has established 50+ subsidiaries and branches in the Yangtze River Delta, the Pearl River Delta and the Jiaodong Peninsula, and 18 production bases in Thailand, Vietnam, Mexico, Poland, Egypt, South Korea and Brazil.

Culture

What we stand for

Seven principles that shape how HIGA works with customers, partners and employees.

HIGA headquarters building

Vision

To become a respected Chinese enterprise

02

Spirit

Openness, passion, excellence

03

Core Values

Integrity, humility, progress

04

Guiding Philosophy

Simple Wanlang, growing Wanlang, trusted Wanlang, happy employees

05

Business Philosophy

Stay close to customers, respond quickly

06

Mission

Empower industrial innovation through corporate innovation

07

Way of Working

Strong responsibility and service awareness; fast action and continuous learning

1999 — 2022

Milestones

  1. 1999Company founded
  2. 1999Became a supplier to Electrolux (Changsha, China) and Hefei MeilingElectroluxMeiling
  3. 2003Became a supplier to LG (Taizhou, China)LG
  4. 2004Became a supplier to MideaMidea
  5. 2004Became a supplier to Samsung (Suzhou, China)Samsung
  6. 2005Became a supplier to HisenseHisense
  7. 2005Became a supplier to HaierHaier
  8. 2007Ranked No.1 in China's refrigerator door gasket market
  9. 2007Became a supplier to WanbaoWanbao
  10. 2008Became a supplier to Gree KinghomeGree
  11. 2009Became a supplier to Whirlpool (China)Whirlpool
  12. 2010Became a supplier to Electrolux AustraliaElectrolux
  13. 2011Became a supplier to Haier Sanyo and Hitachi in ThailandSanyoHitachi
  14. 2012Became a supplier to Samsung ThailandSamsung
  15. 2013Became a supplier to Sharp, Electrolux and Panasonic in Thailand and Panasonic VietnamSharpPanasonic
  16. 2013Became a supplier to Skyworth and TCLSkyworthTCL
  17. 2013Became a supplier to VESTEL (Russia)Vestel
  18. 2016Became a supplier to LG and MABE MexicoMabe
  19. 2016Became a supplier to Fisher & Paykel and BEKO ThailandFisher & PaykelBeko
  20. 2016Became a supplier to GE Appliances and Whirlpool North AmericaGE Appliances
  21. 2017Became a supplier to Haier and Samsung Vietnam
  22. 2018Became a supplier to SiemensSiemens
  23. 2022Listed on the Main Board of the Shanghai Stock Exchange

Drag or scroll the timeline · 23 milestones · 1999 — 2022

Strategy

Development Strategy

HIGA headquarters building
  1. 01

    Refrigerator door gaskets as our core channel

  2. 02

    Modularization and globalization for horizontal expansion

  3. 03

    Vertical integration along the industrial chain

  4. 04

    Technical marketing that leads customer needs

  5. 05

    Deep focus on regions, customers and products to build core competitiveness

  6. 06

    An internationalized enterprise with core competitiveness

People

Core Team

Higasket has introduced top-notch talent in fields such as manufacturing, marketing, and R&D, forming a talent team with an international view, and creating significant talent advantages and power. The growing talent team has played an important role in the development of the company.

Wan Heguo

Wan Heguo

Zhang Fangfang

Zhang Fangfang

Chen Yuhai

Chen Yuhai

03 members
Wang Zhujun

Wang Zhujun

Chu Cheng

Chu Cheng

Wang Liang

Wang Liang

Liu Fenghua

Liu Fenghua

Shen Bo

Shen Bo

05 members
Shen Gang

Shen Gang

Shao Yanni

Shao Yanni

Ji Kehu

Ji Kehu

Shi Jinmin

Shi Jinmin

Li Gang

Li Gang

05 members
Xu Jin

Xu Jin

Wang Yingmin

Wang Yingmin

Wang Changyong

Wang Changyong

Shi Jiayi

Shi Jiayi

Yan Juan

Yan Juan

Wei Feng

Wei Feng

06 members
Chang Yeon Jo

Chang Yeon Jo

Ho Young Lee

Ho Young Lee

Myeongsun Ka

Myeongsun Ka

Jalia Pak

Jalia Pak

04 members

Exhibitions

Where we meet our customers

Our sales and technical teams present door seal compounds, magnetic strips and modified plastics to appliance and automotive customers at Canton Fair and AWE.

HIGA booth at Canton Fair
Refrigerator door seals and magnetic components on display
Magnetic components shown at the booth
HIGA engineers meeting customers at the booth
HIGA exhibition booth
Visitors at the HIGA booth
Technical discussion at the booth
Customers looking at magnetic strip samples
HIGA exhibition team

Canton Fair · AWE · HIGA booth